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Hi, I'm Jessica!

I turn complexity into clarity

Most organizations don't have a people problem or an ideas problem. They have a "how do we make this actually work?" problem. With my background in project management, strategic marketing, and operations I help answer that question. 

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Specializations

Project Management

I bring structure to the full arc of a project, from scoping and timelines to stakeholder communication, delivery, and follow-through. I anticipate where things are likely to break down, and keep the people, priorities, and details aligned so the work crosses the finish line.

CRM & Automation

I look at systems like HubSpot or Salesforce as the backbone of a team, not just a place to store data. I enjoy building automations and workflows that save people time and make sense for the day-to-day operations of the company.

Strategy & Execution

Before jumping into the how, I want to understand the why and where we're trying to go. I've helped teams move from scattered efforts to focused, measurable plans, and I know how to communicate that direction in a way that gets everyone moving together.

Cross-Departmental Leadership

Some of the most important work happens between departments, and that's where I thrive. I'm comfortable translating information between marketing, creative, and development, so that each team has what they need to move forward.

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My Background

It’s not every day you see a Zoology degree on a strategic marketing resume. But whether it’s a biological system or a complex problem, I’ve always been drawn to figuring out how different pieces work together to form a whole.

Selected Case Studies

A few examples of my work in strategic planning, marketing, operations, and systems.

Case Studies

Jessica turns breadcrumbs into beautifully cohesive visions.

N. Wanzer-Serrano - Chief Advancement Officer

National Speech & Debate Association

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